‘ Business ’ category archive


Get Millionaire Money Master With LEECHON BONUSES!

Reading time: 2 – 3 minutes

As you can see, Millionaire Who Went to Jannah is LIVE. I’ve got some special news for you.

For everyone who buys from me, I’m giving away over $100 dollars in bonuses.

BONUS #1

Access to Secrets of Video Production via MessageMastery.com

It launched at $197.00. Today it’s $97.00. But with the Millionaire who went to Jannah, its yours free.

BONUS #2

Exclusive documentary movie with Muhammad Alshareef, the man behind it all. The following is just a screen capture from the movie – trailer coming soon!

It’s basically our story of spending time in Vancouver, Canada – one of the most beautiful places on earth. This documentary is a not a public YouTube release. See the man himself, when he’s not teaching!

– –

Not only will you get the benefit of learning how to master your money, but you’ll also be able to use video and marketing tools as taught in Message Mastery to promote your business. At the same time, the movie above lays down some real important principals when it comes to getting what you want to achieve. as well as an insight to who Muhammad Alshareef is.

All of the above for $247

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Counting Money And Moving Towards Making Some

Reading time: 4 – 6 minutes

In my time running Leechon, I’ve learned it’s absolutely necessary to know where every penny is coming from and where every penny is being spent. With that knowledge you operate your business appropriately.

COUNTING MONEY

taxOne of the major responsibilities of a business is to make money for it’s stakeholders. That is the bottom line. It only makes sense you keep an eye on it regularly and measure it’s progress.

When keeping track of money you really have to pay attention to two things. (1) Accounts Receivable – money that is coming in into the business or is at least owed. (2) Accounts Payable – money that is going out. Basically the bills and invoices you have to pay.

A great habit to develop is to sit down every month and generate a monthly financial report.

A habit you should protect yourself from – I learned this the hard way – is waiting until the end of the year to see how your money is moving. You won’t like what you see. You’ll see fiscal mistakes that could have been prevented if only you stopped to see your progress and financial activities.

Work this habit of sitting down every month habit and seeing what direction you business’s life force is flowing.

You’ll learn you can consistently communicate hard numbers and progress to those who are invested in you and your project or those whom you’d like to invest in you.

It’ll allow you to make calculated budgets and plans for spending for the growth of the business and you can use it to forecast what situations you’ll run into in the near future.

MAKING MONEY

business-idea

In January I made a blog post about 35 Ways To Grow The Business In 2010. A little over two months later looking back at that list I realized only a handful of them can be put into action immediately or within the next couple months. However, before any action could be taken, that overwhelming mind map of projects had to be cut down.

I canned everything that wasn’t directly bringing in revenue and started moving forward with those that do. The following is just some of the things that are already in motion or are soon to be:

1 -
Leechon Producership
. This is an effort towards multiplying myself. The more leaders you train, the more potential you have to reach out to others exponentially. InshaAllah the idea is that inevitably will help the company’s bottom line while also creating some jobs. Part of the effort to raise some funds for the project will involve conducting paid workshops/events within the communities of the interns.

2 -
Islamic Kids Show
. You may already be familiar with Abdullah the puppet. If you’re not, then click the puppet above or go here: facebook.com/abdullahkidshow. This project is simply a market test to decide whether or not we’re going to turn this into a full fledged venture.

3 -
Client Work.
As part of client work, the focus won’t just be applied to producing videos, but developing marketing and business strategies where the client can use video increase sales and exposure online and offline. I’ve been doing this already, but never emphasized this. An addition to this is offering branding and PR services through my wife’s company MinbarMedia.

4 -
Expanding MessageMastery.com.
I’m currently in the process of  relaunching “Secrets of Video Production” course. Developing the marketing plan right now as well as working toward building a continuity program. The objective is to expand the current members’ community and build passive ongoing revenue for the company.

5 -
Independent Feature Film on AlMaghrib Institute
. The objective is to start seeking investors and taking pre-sales by Summer time. Currently in development stages. Should have a title by end of the week inshaAllah. Here’s a thread that explains a little bit more about it: http://forums.almaghrib.org/showthread.php?t=39623

Vote for the best title here:
http://forums.almaghrib.org/showthread.php?t=39691

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Six Success Tips From The Producer Of Malcolm X

Reading time: 5 – 8 minutes

malcolm-x

Imagine having $20 million dollars to make the movie you want to make with total control. That’s kind of what happened with director Spike Lee and producer Jon Kilik.

In the past I’ve blogged about meeting Batman producer Mike Uslan and Walden Media’s post production vice president Jonas Thaler at Montclair State University’s Film Forum. Earlier this week at the Film Forum I meet Jon Kilik who has been the producer on 13 of Spike Lee’s films (see his IMDb profile).


WHAT WAS HE BEFORE MALCOLM X?

His story starts off as an individual born and raised in New Jersey. He went to college in Berlington, Vermont, where he met a film professor. After taking a few classes he discovered there was a career in it for him.

After college he started as a production assistant on commercials, doing crowd control, getting coffee for people, etc – anything to be on the set.

He went on to entry level gigs, working on films by Martin Scorsese and Sidney Lumet to pay the rent, then on his free time he’d work on his own projects.

The whole idea was to to start somewhere. Everyone starts somewhere. He started as an assistant to an assistant and worked his way up. So did individuals like Spike Lee.

He worked the ladder to get into higher level stuff and worked his way up. 30 years later here he was talking to a group of aspiring young individuals like myself.


LESSONS FROM HIS 30 YEARS OF EXPERIENCE

jon-kilik

It’s all about good writing and and script. -
This is where you tell your story. Scenes that define character NEED to work and come through. If it’s not on the page, its not on the stage.

After script, focus on the two keys:
1 – How to MAKE it
2 – How to FINANCE it
-
You have to think about technicalities of how you’ll execute your plan of getting the job done on time. When you set a date that you’re going to shoot on June 30th, doesn’t matter what comes through or doesn’t come through, you MUST begin shooting June 30th. No execuses.

When you’re trying to get the money to fund the making of it, understand that your stakeholder are interested in one thing, they want to make their money back. They’re interested in profit. Hollywood likes formulas that work and they’re very weary of experimental projects. A film may win awards, but it is necessary that the film make money.

personal note:

Films like “The Message” and “The Lion in the Desert” are well known among the Muslim populas. However, you’ll notice no other films were made for Muslims in the same manner by that director because the very films were commercial flops. The investors lost millions of dollars in making them.

If you want people with money to support your film. Have their best interest in mind as well. After all its their money you’re playing with. Its a trust upon you that you spend it in the best possible manner to bring about maximum returns. The rest is up to Allah-swt.

When opportunity comes, you MUST deliver -
Every opportunity that comes you way, you have to prove yourself. If you succeed, its no gurrantee that the next one will be the same way, but if you don’t deliver, don’t expect there to be trust between you and your supporters anymore.

Fail forward -
In the event that your idea get’s rejected – and it WILL get rejected – you have two choices. ONE, you quit right then and there and be sure of mediocrity for the rest of your life. Or TWO, you figure out a way to tell your story (script).

Jon Kilik, a producer with over 20 years of experience is still having a hard time getting financing for his film and getting that green light to enter production. It’s not going to be much different for you, so don’t fret. Be prepared to work hard and keep your eye on the prize.

Develop people skills and build relationships NOW -
As a producer you need to be able to effectively work with people. You can’t be a technical junkie.

No one will deny that Tiger Woods is the world’s most impressive golf player. When he’s on the field, he’s in the zone. He shuts out the world and puts all his focus on that white little ball propped up on that tee. However, you can see from recent events that he just doesn’t know how to deal with people.

As a producer, you cannot shut the world off. You must make connections, build relationships and continuously build your leadership ability. Understand that as a producer you’re a liaison between the people who make the film and the people who finance it. You need to be able to understand and speak the language of both sides.

The people who make the film speak the language of art. The people who finance, market and distribute the film speak the language of business. You, the producer need to understand and speak both.

Get started TODAY -
There’s are really three simple ways to get started as a producer.

1 –
Internships and assistant-ships – Studios are big on this. Even independent producers. They’re always looking for free help. Colleges are also willing to give credit for time spent as this. It will help if you identify which specific department you’re interested in.

Are you into the corporate suit type of jobs like finance, law, marketing. Or the technical on set type of jobs like director, cinematography, camera man, sound, editor, etc? The more you can define for yourself the easier it will be for you to get started.

2 -
Work for free. Find out where the shoots are happening, show up and volunteer yourself and your time. Sooner or later they’ll get you in touch with the right people.

3 -
Become a producer. Put together your own team and grow with them. You’ll have to have a day job to pay for your up keep. Dedicate your free time to work with talent, network and train yourself.

Relationships between directors and producers begin well before they get on set. Start nurturing those relationships today.

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Last Call For Leechon Internship – Details Included

Reading time: 3 – 5 minutes

There’s only a few days left until the deadline. If you haven’t applied yet, then apply today.

As I stated in the video, as Muslims we’ve got a lot of work ahead of us and it’s not a one-man job. It’s for this reason I’m launching the internship.

My goal is to personally train SEVEN producers who have a solid understanding of the foundations of marketing, media, financing and are able to successfully produce professional films in a systematic manner.

I’ve received a number of questions regarding the internship and I hop this post will answer those questions:

  • QUESTION: I’m interesting in learning graphic design/after effects/[enter technical skill]. Will this internship allow me to do that?
  • ANSWER: No it wont. This internship is development and training in areas of being a PRODUCER. Think of it as a project manager. As a producer you’ll be focusing on your ability to connect with people, leadership, storytelling, self development and organization, understanding business and sales, hiring people, financing.

  • QUESTION: Is this an on-site internship? If not, how exactly will it work?
  • ANSWER: No, it’s not an on-side internship. Assignments, meetings, followups and accountability will be done virtually via MessageMastery.com and phone calls. There will be some instances where I’ll personally be there on site are your location inshaAllah for specific training.

  • QUESTION: Is this a paid internship?
  • ANSWER: No. What you’ll be getting out of this internship is knowledge, experience and relationships with contacts to help you more forward in your professional life. In the event, the intern successfully graduates from the program – that individual will have the opportunity to work with me professionally and benefit financially.

  • QUESTION: How long is this internship for?
  • ANSWER: It’s expected to last until the June.

  • QUESTION: How much time do I need to commit?
  • ANSWER: That really depends on you. How much time can you commit? Assignments and tasks have deadlines. If you spend an average of two hours a day to fulfill what you need to complete – you should be able to meet the minimum requirements of assignments and tasks.

LAYOUT OF THE INTERNSHIP

The internship is in three phases.

  • PHASE 01 - is all about establishing the foundations of a producer. Foundations in marketing, relationship building, social media, personal development and  leadership. A lot of this will be me walking you through processes and getting yourself settled in.
  • PHASE 02 – is where your development as a leader and connector will take off. In this phase I’ll be doing some live in person training with the intern.
  • PHASE 03 - is the major portion of the internship in terms of time. Time will be spent on the graduations assignment which is to finance and produce short film on a budget slightly under $10,000.

As I stated earlier, interns that successfully graduate from this program will inshaAllah have a real opportunity to work with me professionally while also earning money.

The benefits that you as an intern will gain is the increased ability to influence people, professionally work twoards benefitting Islam, connect with people that will help you grow professionally and Islamically and gain the pleasure of Allah-swt along the way.

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35 Ways To Grow The Business In 2010

Reading time: 7 – 12 minutes

About 10 days ago I started an exercise on coming up with ideas to help Leechon grow financially and in social capital for this next year. The following list is what I got with your help.

1 -
Develop a financial processing system
for processing company transactions to ensure timely execution of reimbursements and accounts receivables

2 -
Find funding sources for clients

where the funding for video comes from the organization’s member/subscriber base. This way more organizations can actually benefit form the service and more people can be engaged.

3 -
Relaunch Secrets of Video Production with affiliate partners,
separate from the full Message Mastery membership while also giving new courses and content to existing members.

4 -
Produce a sound loops and scores product without musical instruments
by partnering with a sound designer to sell as digital downloads as a means of helping Muslim indy producers.

5 -
Start a slate of three feature projects budgets at $30K each
with on demand distribution model and private funding partners to finance it.

6 -
Online product launch of 20 minute short film
with educational content partnered with a specific organization

7 -
Setup speaking engagements
followed by paid live-in-person workshops with Message Mastery on topics of marketing, strategy, social media & video

8 -
Outsource all projects with budget under $1500
to Pakistan or India

9 -
Release case student of past projects
via Message Mastery. Price would vary based on depth of coverage and time spent on project.

10 -
Perodically release fun merchandise for people to buy
What type of merchandise would people be keen to pickup? t-shirt? gear? dvd?

11 -
Decade of Dawah
good will project to invite bloggers & orgs to share their achievements

major events and accomplishments for last 10 years – (response to idea) – RT @shMuhammad @khanb1 I was reading one of those “decade in review” and thought: how about a series on AlMaghrib’s growth? Who’s interested?

12 -
Build segmented email lists and databases for smaller and/or Start-ups
via permission marketing – to increase social capital and lead base for Leechon and the organization

13 -
Release Tufaan not only as a film, but also with uncut interviews
as direct download and/or cinema-on-demand

14 -
Organize an indy conference on novel topic
Produce all it’s lectures in professional quality with a short documentary on the subject/topic. Sell it online as a complete package in Direct Download and/or DVD

15 -
Remake Egyptian film “Tito”
adjust story to relate with American Muslim youth and with similar flair of action and drama.

16 -
Instead of selling Tufaan, release it for free as a lead generator
and a place to build a larger fan base for future film sales

17 -
Start a restaurant review show with Zabiha.com
traveling across the country

18 -
Map out a 50 year plan
of where Leechon, Message Mastery and how it will impact Islamic dawah in the following years

19 -
Produce a children’s show
on a full investors budget complete with merchandising and maybe an online social game.

20 -
Produce discussion videos
on contemporary topics featuring a numerous prominent people

21 -
Enter film competitions with a cash prize

22 -
Team up with a grant writer
and apply for grants on specific film projects.

23 -
Upload content for monitzation
via ads for blip.tv views

24 -
Have lunch of coffee with at least one executive producer ever month
in NY to role model & draw map for personal dream of being one

25 -
Produce a DVD with general appeal and narrow focus
and go door to door selling it.

26 -
Stat a blog site to collect and follow all news on Prophet Muhammad-sal Allahu alayhi wasallam bio pic

27 -
Solicit other Major Islamic organizations for video services
After the internship, map out major Islamic orgs with already existent shows (means they have the money, equipment and workforce to sustain it) offer to do one episode / video free and show them the difference that can be made in terms of quality and affect. Then bam, we charge this much, here’s the profit / increase in hits you will make.
- submitted by RizaK

28 -
Start a reality show
A reality show behind the scenes of Leechon, a Muslim media (giant inshaAllah) in the 21st century in an ever changing word etc. etc. I’m sure it can be dramatized a bit. It will basically showcase the difficulties of doing something that hasn’t really been done before, at least not on this scale. Paving the way for the future inshaAllah. Feature film. Distribute… ??? …. PROFIT!
- submitted by RizaK


29 -
Start basics training course on Message Mastery
Simple video marketing training (lesser level than current MsgMstry course)
- submitted by Nahyan

30 -
Teach social media marketing
- submitted by Nahyan

31 -
Move beyond the Muslim space
working with bigger/smarter businesses with video marketing. Generally speaking, Muslim businesses aren’t that sophisticated to hire professional video people and pay adequately
- submitted by Nahyan

32 -
Video certification program
Complete DIY guide to video production, how to get clients, keep them, meet their needs, make a profit etc. You must prove yourself in order to graduate. Once graduation has finished you’re a Leechon certified video extraordinaire. You now have the option to work for Leechon or start your own business. (I may have lifted this idea from somewhere)
– submitted by RizaK

33 -
Tour AlMaghrib qabaail with short and sweet program on Video
Stepping up the Dawah Promo: Tour Qabail with a short and sweet program that peaks the interest of Muslims in video. Give them reasons to KNOW why video dawah is the future. Interest people and show them that it CAN be done with some effort. The basic idea here is to interest Muslims with the concept of video, create noise. Why? Leechon wil be the GO-TO organization for Muslim media bithnillah, thus they will come to Leechon for help. inshaAllah
- submitted by RizaK

34 -
Feature Film of the year
Call a bunch of organizations to find out common issues in Muslim communities. Then come back months later after the data is collected with a proposal.
- submitted by RizaK

35 -
Pitch to production houses and studios
risk it and start going to all the production houses that you know of [both Muslim and Non-muslim] and pitch ideas to them see if they pick it up. If not approach potential sponsers, i asuume that you probably have a few if not many contacts in the media and see if they would be willing to sponser a Muslim show which has a unique twist to it. [of course a concept paper for this show will have to be developed]
- submitted by Haris

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