Archive for October, 2007


Getting your Hooks into the Viewer

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As a follow up to yesterday’s post here is another article from FilmFlap.net (I’m liking that website) on the importance of hooks.

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The rule of thumb is that you decide whether or not you like a film within the first ten minutes of the running time. This must be the reason for the screenplay “hook” which is supposed to grab the viewer and keep them watching. A classic example of this is the opening sequence of most Bond films. It’s always an elaborately staged action sequence that typically has nothing to do with the rest of the movie. It’s an attention-getter that says “what comes next is just as good!”.

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Read the whole article: Getting your Hooks into the Viewer

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